The start of the basketball season is just around the corner and at Palencia Baloncesto we face it with great enthusiasm, which is reflected in our renewed image with a new shield, which seeks to praise the city of Palencia throughout the national geography.

Simple lines continue to integrate the city’s skyline with a basketball, distinguishing the word ‘PALENCIA’ in capital letters, playing with the same colors. It consists, therefore, of a visual renovation that maintains the spirit that has always made Palencia basketball great and is also reflected in the recently launched EasyCharger Palencia first team naming.

The new design, carried out by the Palencia company Grupo Antena Comunicación, proposes a fresher air that aims to convey to lovers of this sport the strength with which we once again jump onto the field and fight for our dream after the complicated situation that has left the health crisis caused by COVID-19.